Skip to main content
Booklooky Logo
Sign in

Marketing research

by Lehmann, Donald R.

Looky Rating System: Violence 0/5, Love & Romance 0/5, Mental Health 0/5, Language 0/5, Substance Use 0/5, Fear / Horror 0/5, Fantasy / Supernatural 0/5, LGBTQ+ Representation 0/5.

Description

The three parts of this text cover: Basic concepts, Data Discusses the need for and types of studies and the design of studies. Covers coding, basic analysis and advanced analysis. DLC: Marketing research.